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November 29, 2006
Mac Sales On the Rise at Penn State
Mac sales seem to be on the rise at Pennsylvania State University where the Penn State Computer Store saw a significant jump in its sales of Macintosh computers this past summer as opposed to its summer 2005 sales, according to Robin Anderson, communications director of the university's information and technology services.
A recent study, conducted by Student Monitor, a research organization that studies college student consumer trends, found that 13% of college students planning to purchase laptops have opted for a Maintosh, placing the brand second behind Dell.
Eric Weil, managing partner of Student Monitor, expressed that he felt the numbers showed a noteworthy change.
"It's probably up two or three [percentage] points in just a year," he said. "That's a significant increase."
Martin also expressed that he thought the popularity of the iPod had boosted Apple's image on campus.
Posted by chrisbarylick at November 29, 2006 8:23 AM
Category: MacBook
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