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September 6, 2007
Jobs Confirms No-Refund Policy Regarding iPhone Price Drop
I think I'd make a small fortune handing out pitchforks and torches outside Apple headquarters at 1 Infinite Loop in Cupertino, California today.
They seem to be in demand.
Apple CEO Steve Jobs has just confirmed that the company would not be distributing refunds and that this was just the tough luck of technology.
"If they bought it this morning, they should go back to where they bought it and talk to them," he said in an interview with USA Today. "If they bought it a month ago, well, that's what happens in technology."
Jobs then went on to cite that Apple's high-volume manufacturing of the iPhone handset will prevent the company from taking a considerable hit on costs following yesterday's US$200 price drop.
"We're also willing to be more aggressive. We think we have a real winner, and customers love the iPhone," he explained. "The product's been extremely well accepted; we want to put the pedal to the metal. A holiday season is approaching; we'd have to wait another year for another one."
In the meantime, the price drop and no-refund policy seems to have created more negative publicity than Apple can handle with angry posts piling up faster than Apple can delete them from its discussion threads.
"The more the day goes by, the more furious I become," wrote a user who identified himself as "VSiskos'".
Via Apple's standard return policy, customers who bought an iPhone within 14 days of a price reduction can ask to be reimbursed for the difference and some Apple store locations are reportedly doing this. In other cases, customers have been denied this courtesy, the random behavior becoming seeming to have made the situation even worse.
Other customers have reported being treated rudely at the Apple Store locations:
"They told me to shove it," wrote tulanejosjh. "14 days or nothing."
"Same here," added jmolina1313. "The guy treated me like I was on drugs!"
If you've had a similar experience or something to say about this, let us know in the comments or forums.
Posted by chrisbarylick at September 6, 2007 1:12 PM
Category: iPhone
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Comments
I've got a simple thing Apple could do to make things a bit better:
Give all of us early adopters a free year of AppleCare.
It wouldn't cost that much, and would mollify a lot of the folks (like me) who thought we'd get at least six months before Apple dropped the price that much (honestly, I figured we'd see $499 iPhone 8 gigs in late November, not early September).
This is ridiculous. The market could bear iPhones at the $600 price point in June. It can't anymore. So simple. It is totally moral and ethical for Apple to charge less now and not reimburse people. You want an iPhone during peak demand (or ANYTHING else during peak demand - airplane tickets, rail tickets, theater tickets, gasoline, wheat futures, etc...) ? Get ready to pay peak prices.
Not only are consumers totally out of touch with reality to feel bitter over this, but SERIOUSLY, people. NEVER, NEVER, NEVER buy Rev. A. of any Apple product. Just don't do it. No, no, no. You don't just HAVE to have it. You can be patient. Wait for the bugs to be fixed and the price to drop.
Posted by: Michael Booth at September 6, 2007 3:54 PM
What about the open letter on the website and the $100 store credit???
http://www.apple.com/hotnews/openiphoneletter/
Considering they didn't have to give anybody anything...this is not that bad!!
Posted by: JoN at September 6, 2007 4:10 PM
MICHAEL BOOTH KNOWS WHAT'S UP!!
You people out there complaining about this price cut are retarded, plain and simple. The sentiment you're feeling is called Buyer's Remorse.
You're all just pissed because you thought you were the cool kids when you got your iPhone and flashed it in everyone's faces like "Oooooh, iPhone. iPhone!"
Well, the real cool kids know not to buy the first version of an Apple product. And the real cool kids know that when a product launches it's going to cost more. And the real cool kids see the forest for the trees and realize that the iPhone isn't really all that, and needs some work.
But most of all, the real cool kids still have $600 in their pockets.
As Nelson would say:
"HA HA"
Posted by: Aaron at September 6, 2007 8:07 PM
Looks like everyone complaining never bought anything from Apple before. I've been burned ever time a bought a laptop.
Posted by: Dave at September 7, 2007 2:59 AM
For those who had to stand in line and buy the first iPhones - SUCKERS.
Stop the whining, you agreed to pay the price Apple was charging for the item you received. Where's the problem? Anyone with half a brain knows either prices would drop before the holidays or features would be added, or both.
The $100 giveback Apple has proposed is about $50 too much but it is smart business.
Personally, anyone who stands in line like many did to buy a readily available revision "A" product needs to turn off Star Trek (Kirk is not real, Vulcans are not real), put away the light sabres from Star Wars and repeat the words, even geeks can pick up chicks.
Posted by: Chris at September 7, 2007 7:50 AM

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