Microsoft to open 75 retail locations over next 2-3 years

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Date: Wednesday, July 13th, 2011, 13:16
Category: News, Retail Store

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If you can’t beat ‘em, follow their lead and eventually try to take them down.

Per Neowin, Microsoft plans to massively expand its retail presence to take in the U.S. in the next 2 to 3 years, with an aggressive goal of 75 new stores to take on Apple’s own retail operations.

The plans are said to be part of the company’s effort to expand the “Microsoft story,” an initial map showing clusters of stores in California, Texas, Florida and the Northeast.

Microsoft gave a presentation at its Worldwide Partner Conference on Wednesday. Currently, the Redmond, Wash., software giant has a total of 11 stores across America, mostly in California, with a new one that just opened in Los Angeles.

“Also shown off during this presentation was that an Apple retailer in Latin America was showing off Apple hardware running Windows 7,” the report said. “Microsoft used this to poke fun that Apple makes fantastic hardware but their OS is still behind Windows 7.”

Microsoft first announced in early 2009 that the company planned to open new retail stores, in an approach that mimics Apple’s own wildly successful retail operations. The company pushed hard with viral marketing buzz, and even poached employees from Apple’s retail operations with the promise of pay raises and compensation for moving expenses.

In a recent instance, Microsoft was able to court an Apple retail market manager who had recently left the company. That person said they were offered a pay raise and were then allegedly asked to contact employees they had previously worked with at Apple in an effort to recruit them.

Little has been said of Microsoft’s retail operations since their debut in 2009, but Wednesday’s latest development indicates that the company has high hopes for the future of its brick-and-mortar ventures. The news comes as it was revealed that Apple single-handedly accounted for one fifth of all sales growth by publicly traded American retailers during the first three months of 2011.

Stay tuned for additional details as they become available.

OWC launches Data Doubler DIY Kit for Unibody MacBook, MacBook Pro systems

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Date: Wednesday, July 13th, 2011, 02:02
Category: Accessory, Hardware, MacBook, MacBook Pro, News

On Tuesday Other World Computing announced the immediate availability of its OWC Data Doubler 1.0 DIY Kit for adding up to 2.0TB of internal storage capacity to Apple’s “Unibody” MacBook and MacBook Pro notebooks.

The US$174.99 MSRP OWC Data Doubler 1.0TB DIY Kit is now available and features a Data Doubler optical bay converter bracket, a Samsung Spinpoint M8 1.0TB 9.5mm hard drive, a detailed step-by-step Mac notebook model specific installation guide, a five piece toolkit, free online ‘How To’ installation videos, and is fully compatible with the following Macintosh® notebook computers:

- MacBook 13″ “Late 2008” ‘Unibody’ and later models (All)

- MacBook 13″ “Late 2009” ‘White Unibody’ and later models (All)

- MacBook Pro 13″ “Mid 2009” ‘Unibody’ and later models (All)

- MacBook Pro 15″ “Late 2008” ‘Unibody’ and later models (All)

- MacBook Pro 17″ “Early 2009” ‘Unibody’ and later models (All)

The OWC Data Doubler gives “Unibody” MacBook and MacBook Pro owners the flexibility to uniquely configure their computer’s internal drive array. Any SATA 2.5″ hard drive or SSD of up to 9.5mm (Super Slim) height can be mounted onto the bracket with the entire assembly then user installable in a “Unibody” MacBook or MacBook Pro optical drive bay. 9.5mm SATA 2.5″ hard drives are fully “Plug and Play” recognized via the Apple Disk Utility program with standard configuration options just like any typical drive including, but not limited to:

- Creating an individual volume with its own desktop icon.

- Combining a new drive with the existing internal drive for one larger
volume (SPAN).

- Combining a new matching drive with existing internal for high-
performance RAID-0 Stripe volume.

- Configuring a new drive as a Time Machine™ backup drive.

- Formatting one drive for the Mac OS and the other dedicated for Windows.

- SuperSlim Enclosure Converts Optical Drive Into External Solution

The OWC Data Doubler is now available for immediate purchase.

If you have any feedback about OWC’s product lines, let us know in the comments.

Mozilla releases Firefox 5.0.1 update

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Date: Wednesday, July 13th, 2011, 02:59
Category: News, Software

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Late Tuesday, Mozilla.org released version 5.0.1 of its Firefox web browser. The new version stands as an 27.8 megabyte download offered the following fixes and changes:

- Worked around an issue in Mac OS X 10.7 that could cause Firefox to crash.

- Worked around an issue caused by Apple’s “Java for Mac OS X 10.6 Update 5″ where the Java plugin would not be loaded.

Firefox 5.0.1 requires an Intel-based Mac and Mac OS X 10.5 or later to install and run.

If you’ve tried the new version and have any feedback, let us know.