Adobe launches rebranded Creative Cloud service, highlights updates

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Date: Tuesday, May 7th, 2013, 07:59
Category: News, Software

Adobe-Creative-Cloud

It may not be perfect for your needs, but Adobe’s pretty proud of it.

Per AppleInsider, Adobe’s popular Creative Suite got more than just a rebranding on Monday, as the company also revealed a number of new and advanced features for the rechristened Creative Cloud package.

Customers buying Adobe’s new subscription-based Creative Cloud service will see improved capabilities across Photoshop, Illustrator, Flash Pro, After Effects, Muse, Dreamweaver, and other titles. In perhaps Adobe’s best-known offering, Photoshop, the most notable new feature is a tool that reduces image blur brought on by camera shake. Photoshop also includes a redesigned Smart Sharpen utility, improved upsampling, and the ability to apply RAW edits as a filter in any layer.

Illustrator CC adds the ability to use the Touch Type tool to manipulate characters like individual objects. Users also can take images such as bitmaps and turn them into brushes, and the program can now generate CSS code by itself, allowing users to create web elements more easily. The vector drawing program also added increased support for multitouch devices and styluses.

InDesign CC now includes 64-bit support, a new user interface, Retina Display support, and the inclusion of Adobe’s Creative Cloud sharing features. It also gets performance enhancements and a new QR Code Creator.

Adobe’s color-picking Kuler program saw a new iPhone application introduced today, giving users the ability to export to Illustrator CC. It also includes new preset color modes, allowing users to create color themes and share them throughout Creative Cloud software.

Adobe’s video editor improved with redesigned user interfaces and streamlined editing in the case of Premiere Pro CC and Cinema 4D integration in the case of After Effects CC. Flash Pro CC adds a 64-bit architecture and redesigned UI, while another web development offering, Dreamweaver CC, adds a new CSS Designer.

With the move to the exclusively subscription-based Creative Cloud, Adobe will stop releasing updates for Creative Suite products. Creative Suite 6 will still be sold and supported, but new features will only come to Creative Cloud products from here forward. Creative Cloud subscription fees run from US$19.99 per month to US$69.99 per month depending on account type and features.

If you’ve tried Creative Cloud and have any feedback to offer, please let us know in the comments.

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