Apple announces iTunes 10 at media event

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Date: Wednesday, September 1st, 2010, 16:28
Category: News, Software

Kicking off today’s Apple media event, Apple announced that iTunes 10 will be available today. The new version includes a feature called Ping, a social music discovery tool that allows users to follow friends and artists, helping customers to discover and share new music.

“It’s sort of like Facebook and Twitter meet iTunes,” Apple Chief Executive Steve Jobs said of the entirely new Ping service. He described it as a social network all about music, built in to the new iTunes, now available for download.

Per AppleInsider, the product is based on discovery, allowing users to see what their friends are listening to and what concerts they’re going to.

Users can choose to “follow” artists, as well as their friends, and iTunes will populate a customized top 10 list that represents what their friends are downloading. Users can also see concerts that are coming near them, and inform their friends that they will be attending.

Ping users can sign up immediately and the service will also be available to iPhone and iPod touch users through the existing iTunes Store.

Jobs also demonstrated a new “hybrid” view within iTunes 10, which automatically displays album art when there are five or more tracks from the same record.

Stay tuned for additional details as they become available.

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