Date: Tuesday, April 22nd, 2014, 09:40
Category: Apple, Environment, Retail Store
April 22nd is Earth Day, and for the first time in eight years, Apple is acknowledging it by modifying its logo for the day. Some stores, such as the Nanjing East store in Shanghai, have updated the store’s traditional logo to one with a green leaf, which we can see thanks to Instagram user Znnina who posted a photo of the store’s updated logo. As part of the celebration, select stores will be giving employees special Earth Day shirts to wear. Apple has also posted a new “Better” video highlighting its environmental initiatives. It was just in the news recently that Apple has purchased a hydroelectric plant to help power its North Carolina data center.
In addition, Lisa Jackson, Apple’s Vice President of Environmental Initiatives, posted an open letter about Apple’s efforts to, “…continue to put nature at the center of our business and design principles.”.