Apple opens up iTunes-based donations to help victims of the Fort McMurray wildfire

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Date: Tuesday, May 10th, 2016, 08:21
Category: Announcement, iTunes


If you’re looking to help out with the Canadian fire effort, you can now do it through iTunes.

Customers shopping on Apple’s Canadian iTunes storefront can now donate to relief for victims of the forest fires in Fort McMurray, Alberta, which have burned for several days and forced the evacuation of over 100,000 people, destroying 20 percent of the homes in the area.

Apple is currently accepting donations for the Canadian Red Cross in $5, $10, $25, $50, $100 and $200 increments. The company is also promising to give 100% of all donations without taking a cut.

Forests around Fort McMurray — the heart of the Canadian oil sands industry — have been on fire since the beginning of the month, in one of the largest such disasters in the country’s recorded history. The affected area covers some 620 square miles, which would be enough to engulf most of the area in and around New York City.

Stay tuned for additional details as they become available.

Via AppleInsider and the Canadian Red Cross

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