Date: Tuesday, April 14th, 2009, 13:16
Category: Apple, Retail Store
With the release of iPhone 3.0 enabled hardware and software, Apple may be planning a switch from its EasyPay handheld devices to iPhones for checking out customers at their retail stores.
An AppleInsider report speculates that Apple may be planning to move away from the current Windows Mobile-based PDAs in favor of iPhones or iPod Touches using credit card scanners enabled by the new 3.0 software which allows devices connected to the 30-pin dock connector to finally talk to applications.
Apple has reportedly had issues with the EasyPay system in the past, resulting in checkout delays and frustrated customers. Overall, however, the mobile checkout system has worked out well for the retail stores which were reported to average 3.6 million visits per week during Apple’s December financial conference call. Developing its own point of sale system around the iPhone could be costly, but would allow Apple Stores to show off the versatility of their mobile hardware.
It is interesting to note that in the current batch of Apple’s iPhone commercials, one of the highlighted apps is CCTerminal which allows you to process credit card transactions online using an iPhone or iPod Touch.
Thanks to Chuck Freedman for bringing this to my attention, although I’ve actually been musing about this possibility since the 3.0 sneak peek. Yes, I do spend too much time at the Apple Store.