The Danger of DRM

Posted by:
Date: Sunday, November 12th, 2006, 23:46
Category: Opinion


The market for digital music was repressed for nearly a decade prior to the arrival of Apple’s iPod. Here’s why digital music languished for so long, how Apple was able to build a digital business, and why rivals are struggling to turn back the clock and return digital downloads into a legal black hole of onerous restrictions.
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Contributed by: Daniel Eran, RDM

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The Digg Fraud Campaign Behind Zune

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Date: Saturday, November 11th, 2006, 23:35
Category: Opinion

The problem with the anonymous Internet is that services like Digg fail to exercise any of the accountability of traditional news sources, and are happy to be used to spread false information if it results in ad clicks. That’s something that Apple has the power to change, but who knows when?
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Contributed by: Daniel Eran, RDM

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Apple’s Adventures in Retail

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Date: Saturday, November 11th, 2006, 19:27
Category: Opinion

Along with producing its own unique software, Apple’s retail efforts are largely overlooked as a major component of the company’s recent success.
Here’s how Apple got started in a rotten economic climate ripe with naysayers. Read More…
Contributed by: Daniel Eran, RDM

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Strike 3: Why Zune will Bomb this Winter

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Date: Friday, November 10th, 2006, 23:30
Category: Opinion

The Microsoft iPod-Killer Myth already outlined why Microsoft’s overall online media strategy has tanked so far, but the Zune faces three additional strikes this winter that will prevent it from making any headway in its goal to unseat the iPod.
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Contributed by: Daniel Eran, RDM

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Apple’s Retail Challenge

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Date: Tuesday, November 7th, 2006, 22:32
Category: Opinion

For Apple to make any progress in selling Macs, it would need to figure out how to do retail itself. To get started, Apple took a few pointers from Dell. As Steve Jobs said: “We’re coming after you, buddy!”
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Contributed by: Daniel Eran, RDM

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Marketing Macs in a PC World

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Date: Monday, November 6th, 2006, 09:00
Category: Opinion

An accidental discovery was key to Apple’s recovery but it wasn’t the only way the new Apple revitalized its Mac platform. Another contributing factor involved learning how to effectively sell its products.
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Contributed by: Daniel Eran, RDM

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How CPR Saved Apple

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Date: Monday, October 23rd, 2006, 05:49
Category: Opinion

Apple’s efforts to boost market share in the 90′s not only failed, but distracted the company away from what was the really critical problem: potential new customers had no reason to buy a Mac. Here’s how CPR from NeXT saved the company.
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Contributed by: Daniel Eran, RDM

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Why Apple Failed

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Date: Saturday, October 21st, 2006, 22:24
Category: Opinion

Why Apple’s market share always been low, and why it failed to make any progress in the 90′s. Here’s an interesting look at why the Mac fell into crisis, and why the solutions of PC analysts–to be more like Dell, HP and Microsoft–didn’t work, leaving Apple to find its own turnaround strategy.
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Contributed by: Daniel Eran, RDM

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Zune Myths: Wireless, Markets, and BROWN

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Date: Friday, October 20th, 2006, 08:31
Category: Opinion

The latest iPod Killer from Microsoft has raised a lot of questions. RDM is full of answers! Here’s why many analysts are getting it all wrong on competition, markets, squirting and Brown.
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Contributed by: Daniel Eran, RDM

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Ten More Myths of Zune

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Date: Wednesday, October 18th, 2006, 00:30
Category: Opinion

“Ten iPod vs. Zune Myths” took apart the spin on Zune, but there’s plenty left to examine. Here’s a look at the whimpers of jilted executives, painful marketing drivel and fan speak, the geeky in-jokes, as well as the market realities and technical problems facing everyone’s favorite iPod Killer. Read More…
Contributed by: Daniel Eran, RDM

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