Apple’s iPhone upgrade promotion starts today

Posted by:
Date: Thursday, May 8th, 2014, 08:33
Category: Apple, Hardware, iPhone, News, Promotion, Retail Store

iphones-5s-5c

According to 9to5Mac, sources close to Apple say that starting today (May 8th), Apple will begin contacting upgrade-eligible iPhone users with older iPhone models via email this week, inviting them to come into their local Apple Store to upgrade their device to a new iPhone 5s or iPhone 5c. No trade-in prices have been mentioned, but it’s expected that this is an extension of Apple’s iPhone hardware trade-in program which allows customers to turn-in older iPhone models to purchase a new model at a discounted price. Reports from outside sources have said that Apple has recently increased the buyback prices for iPhones in its trade-in-programwhich it may be leveraging in the promotion in an attempt to increase iPhone sales.

Back in January, Apple posted its first quarter iPhone sales and analysts were disappointed that it didn’t meet their expectations. Even though Apple sold 51 million iPhones during the quarter, up from 47.8 million a year earlier, Wall Street analysts were expecting closer to 57 million iPhones to be sold. These “disappointing” numbers may be the impetus behind the upgrade promotion which will hopefully bring up sales numbers for the current quarter.

What about you? If Apple knocks on your door, are you inclined to run to your nearest store to upgrade your iPhone? Let us know in the comments or on the Facebook page.

 

 

Apple TV now comes with $25 gift card

Posted by:
Date: Monday, March 3rd, 2014, 09:54
Category: Announcement, Apple, Apple TV, Promotion, Retail Store, Rumor, Television

appletv_2ndgenLast week Apple announced a promotion where anyone who buys a new Apple TV (no refurbs) will receive a $25 iTunes gift card. Unfortunately, the promotion ends in 2 days on Wednesday, March 5th. The internet has been buzzing about the possibility that the promotion is a sign that a new Apple TV model announcement is imminent, and that this is an effort to clear out current stock of the devices. Sadly, while lax on the details (like none), Apple insider and founder of The Loop magazine Jim Dalrymple says it ain’t gonna happen…at least not in the near future. Jim usually has the genuine inside track on all things Apple, so he’s probably on the nose about this. There have been a lot of supposed signs that a new Apple TV is in the works, but likely won’t hit shelves until the latter part of the year, although there are still rumors flying around that at least an announcement of the upcoming device might be made at WWDC. Frankly, I’m not in any rush, my current Apple TV (1st of the 2nd Gen) does everything I need right now, but I am very curious as to what Apple has up its sleeves now that it’s no longer a “hobby”