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Early Predictions Arrive for Apple Q3 Earnings

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Apple’s Q3 numbers come out tomorrow and per CNET, while results have been both eventful and mixed, analysts are expecting more positive than negative numbers when it’s said and done.

During the quarter, which ended June 30, the company released the third-generation iPhone, the iPhone 3GS, which can be regarded as a success, though its Mac and iPod divisions may not see identical results.

Throughout the quarter, Apple did pay a nod to consumers’ tight budgets, lowering prices on its Mac notebook lineup although keeping other prices about the same.

Analysts are expecting revenues for the quarter between US$7.88 billion and US$8.44 billion, and earnings per share between US$1.02 and US$1.31. Apple itself, which always gives guidance on the low side, is anticipating revenue between US7.7 billion and US$7.9 billion and earnings per share between 95 cents and a dollar.

Over the quarter, Apple’s stock jumped 21.4%, rising to US$147.52, since its last earnings report in late April. Chief Operating Officer Tim Cook, who stood in for CEO Steve Jobs, has received high marks for keeping the company running smoothly in its leader’s absence. Jobs has been back at work, at least part-time, since the end of June.

Apple announced that the company had sold 1 million iPhones worldwide in the first weekend the 3GS was on the market, and AT&T said the first day the phone was available marked the best sales day in the carrier’s history. Analytical firm Piper Jaffray jumped in on this, specifically stating that it anticipates total iPhones sold for the quarter will be 5 million.

Mac revenue will show if price cuts are helping. Piper Jaffray analyst Gene Munster says Apple sold 2.2 million Macs during the quarter, and says it is getting a boost from the price cuts it applied when it upgraded its entire aluminum MacBook line to MacBook Pros. Per recent counts from IDC, which only tracks Apple’s sales in the U.S., showed that Mac shipments dipped more than 12% during this quarter while the entire PC industry was down 3.1% worldwide.

For those wanting a cool new item, the iPods’ annual tuneup is expected in September, when it has taken place the past few years. Where the iPod business has also been slowing down a bit, Piper Jaffray predicts sales to be down 7% from a year ago, though Apple has been increasingly focused on its iPod Touch, which has access to the popular App Store and is expected to get a reboot in September similar to the iPhone 3GS.

Apple also continues to put away cash during the quarter. As Brian Marshall of Broadpoint AmTech pointed out, Apple added US$800 million in cash during the last quarter, bringing its total to US$28.9 billion. Only Cisco’s US$29 billion in cash is better among technology companies.

Stay tuned for full Q3 coverage tomorrow and let us know what’s on your mind via the comments!

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