Headless iMac Rumored for Macworld Expo SF

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Date: Wednesday, December 29th, 2004, 14:03
Category: Archive

Is this machine the one that Mac fans have been asking for year after year? Let?s hope so. I have long contended that Macintosh OS needs a minimum of five percent of the PC market to remain viable and ten percent to thrive. Without the runaway success of the iPod, Apple would be hard pressed to remain profitable selling just computers. Read more…


Is this machine the one that Mac fans have been asking for year after year? Let?s hope so. I have long contended that Macintosh OS needs a minimum of five percent of the PC market to remain viable and ten percent to thrive. Without the runaway success of the iPod, Apple would be hard pressed to remain profitable selling just computers.
What can a loss leader box do for Apple? Attract new buyers and more. Clearly PC switchers looking for a home computer after purchasing an iPod jump to mind, but if this machine is clever enough, it could fill in a lot of space that Apple has left open in its lineup. With iLife software and the iPod, this product could become the hottest media PC out there. Schools with a surplus of monitors could really afford to go Mac. Long time Mac users could justify the cost as a second machine if they have an available monitor lying around. Sell this without a keyboard or mouse to keep the cost rock bottom.
Don?t get me wrong, Apple has been very smart pushing laptops as the preferred form factor for the Mac in recent years. Providing a serious product in the server market is certainly a great long term prospect as well. But, nothing has broadened the Mac installed base recently like the original Bondi Blue iMac. This rumored product could do it and on a much larger scale.

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