iSpy iSub in Artificial Intelligence

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Date: Monday, April 1st, 2002, 23:24
Category: Archive

There is a prominent product placement of the iSub (the iMac subwoofer) in the movie Artificial Intelligence (AI). It is in the scene after David has met Dr. Hobby (his creator) at the Cybertronics building. As David walks through the boardroom where several copies of him are hanging on hooks, one of the panning shots shows an iSub [boom] right there in the middle of the screen. Since the movie is set in the distant future, I was thinking “Wow, what product longevity!”

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