LIVE Coverage From the Macworld Expo Keynote

Posted by:
Date: Monday, February 1st, 1999, 00:00
Category: Archive


Makuhari Messe, Chiba —

I am happy to report that I have two bars of wireless digital PHS cell coverage from the fourth row center of Makuhari Event Hall – a Go2Mac.com exclusive!

Steve, Phil and Avie were mingling around the front of the stage as the traditional Grateful Dead intro music [American Beauty] was playing over the PA system.

Note: several great pics from the keynote address can be found on the Mobile Dog Web site!

11:04 am Keynote address starts

  • more Macs shipped than any previous quarter
  • 1,350,000 shipped last quarter
  • Q4 market share
  • japan 7.8% market share, making Apple the #4 computer manufacturer
  • first time buyers in the US – 30%
  • in japan 50% FTB
  • in japan new customrs 65%
  • 93% interenet
  • 62% first date
  • 52% purchased goods on the interent
  • 66% didn’t consider any other computer

iBook

  • PC data Q4
  • #1 selling consumer portable
  • 21% FTB
  • 15% windows
  • 56% first portable in home
  • 16% airmac installed
  • 90% internet
  • 70% purchased goods on the internet

iBook enhancements

  • 2x memory
  • 2x disk
  • same price
  • JPY198,000 64 MB, 6 GB, shipping this friday in Japan

iBook Special Edition

  • graphite
  • 366 MHz
  • 64 MB RAM
  • 6 GB
  • JPY218,000
  • ZZTOP Sharp Dressed Man (video)
  • TV commerical airing in Japan tonight
  • Jeff Goldblum (“Black tie optional”)

New Pro PowerBook! – PISMO

  • same award winning design
  • amazing performance
  • 500 MHz G3
  • fastest portable in the world
  • 100 MHz ssytems
  • ultra ATA66 disk drives
  • ATI Rage Mobility 128
  • Dual Firewire ports
  • AirMac ready, antennas built-in
  • 5 hour battery life, 10 hours with 2 batteries
  • 2 models at same prices
  • 400/64/6/DVD/JPY298,000
  • 500/128/12/DVD/JPY398,000
  • BTO option too on apple store

G4 Desktop

  • 500 MHz
  • 400/450/500 at the same or less
  • 198,000/298,000/428,000
  • Cinema Display shipping again

AirMac

  • shipping in Japan this Friday
  • 11 Mbps
  • 150 feet away
  • [steve is having slide problems]
  • IEEE802.11
  • All Mac Systems are Airport ready

iMovie/Desktop Movies

  • 10% US 20% JP have made an iMovie
  • 50% of users in Japan plan to make an iMovie
  • “This is the coolest thing I have ever done with a computer in my life”
  • iMove demo called “rex’s bath”
  • importing music from CD or MP3

IBM ViaVoice

  • IBM announcing ViaVoice Japanese today
  • Kensaku Sugino, IBM Marketing Manager giving a demo
  • demo transcribes Japanese perfectly according to translators

Apple.co.jp

  • tabbed interface like the us site
  • he did not announce iTools, iDisk for Japan
  • solution is to use the American version
  • localized version later this year

Mac OS X

  • single OS strategy
  • state of the art plumbing
  • killer graphics
  • designed for the Internet
  • gentle migration
  • all versions on one CD-ROM (Japanese, and other languages)
  • 12month rollout
  • jan – annc
  • final beta – spring
  • summer – on sales
  • jan 01 – pre-loaded on all machines
  • just shipped DR3 to developers
  • Darwin
  • Quartz, Open GL, QuickTime
  • Classic API, Carbon API, Cocoa
  • most computers ship with 8500 Kanjii characters in Japan
  • high quality fonts cost about $10k per machine to license
  • Mac OS X will ship with 17,000 kanjii characters
  • licensed the fonts from Dynacom
  • extended charachter set
  • great design
  • five weights and faces in 17,000 character
  • another in 8,500 characters
  • user interface: aqua
  • steve jokingly posts a Mac 1984 Finder
  • design goal of the UI: make you want to lick it
  • demo: aqua

[Chiba, 12:22 keynote ends, Jason D. O’Grady]

Recent Posts

Comments are closed.