Rumor: Apple to Release New iMacs, MacBooks for Holiday Season

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Date: Wednesday, September 16th, 2009, 04:10
Category: iMac, MacBook, Rumor

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A recently report from the Barron’s financial publication alleges that Apple will release new iMacs and MacBook notebooks within a matter of weeks to refresh its offerings before the holiday season.

The report, which surfaced from Wedge Partners, said that the new iMacs will sport a thinner design with smooth edges. However, the MacBook refresh is said to be “limited.”

The document also cited likely price cuts, as tHe company sees the lower prices as a competitive alternative to Windows 7 machines. Wedge Partners predicts that Apple will sell 3 million Macs in the holiday season, riding the wave of price cuts and new products.

While new hardware should come as no surprise, AppleInsider has previously heard word of new iMacs and MacBooks. Last month rumors surfaced that the new Imacs would have compelling new features, one of which was said to have long been on Mac users’ wish lists, and another that would appeal to the semi-professional audio/video crowd.

Other rumors have stated that Apple would retain and redesign its line of plastic MacBooks. With only one non-Pro offering in the lineup, Apple is allegedly redesigning the systems with a slimmer, lighter enclosure and restructured internal architecture. Analysts have long believed that cracking the sub-US$1,000 notebook market would be a huge boon for Apple.

Stay tuned for additional details as they become available.

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