Adobe CTO Defends Against Rumored Flash Criticism From Jobs

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Date: Thursday, February 18th, 2010, 05:22
Category: News, Software

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Adobe Chief Technical Officer defended the Flash platform this week against rumored comments from Apple co-founder Steve Jobs, and also said performance improvements for the scrutinized, embattled Web platform are coming to the Mac.

Per BoomTown, Lynch stated that unlike Apple CEO Steve Jobs’ rumored comments, the Adobe staff wasn’t lazy and said he and his team work very hard on their company’s product.

“It feels pretty busy around here, so I’m not sure what that’s about,” Lynch said. “And that’s a rumor. I haven’t heard that necessarily he did say that. But maybe he did, whatever.”

He went on to say that regardless of whether Jobs said anything disparaging about Adobe, he and the company are receptive to public criticism. He said they are working to improve the Flash experience for users.

“We’re totally open to hearing feedback like that,” Lynch said. “And that’s one of the really important things to do in a situation like this, when people are complaining about something — not going into internal mode, or whatever, (but) really listening to what people are saying. We do that with our customers, we do that with our critics, and often there are kernels in there that we ought to do something about, and so we are.”

Lynch then revealed that Adobe is working to improve the performance of Flash on the Mac. Currently, he admitted, video renders are more processor intensive on Apple’s hardware than they are on Windows machines.

He also made note of Adobe’s forthcoming Creative Suite 5 for Mac, which he said is “just terrific.”

“We work with Apple all of the time,” Lynch said. “We’re one of the biggest Macintosh software makers around.”

Lynch said that 19 of the top 20 smartphone makers (Apple being the only one absent) have signed on to the company’s Open Screen Project and its push for Flash on mobile devices. He also said that 85% of the top Web sites on the Internet feature Flash content.

But Flash’s spotty performance history on the Mac platform and processor-intensive requirements have led Apple to support alternatives such as HTML5. The Cupertino, Calif., company has even encouraged developers to “stick with standards” and use CSS, JavaScript and Ajax instead of Adobe Flash.

Lynch told Swisher that Adobe is supportive of the progression of HTML, including HTML5. This week it was said that an Adobe official was attempting to hold up advancement of the HTML5 spec, though those claims were later disputed.

“I know that there are certainly some who are working on HTML5 who are out to kill Flash,” Lynch said, adding that he doesn’t see the push for HTML5 as a move to “kill” Flash.

As always, feel free to hurl your two cents in on this.

Adobe Reader 9.3.1 Out the Door

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Date: Wednesday, February 17th, 2010, 03:27
Category: News, Software

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Late Tuesday, Adobe released version 9.3.1 of Acrobat Reader, the company’s Portable Document Format reader and creation utility.

Adobe Systems has updated Reader to version 9.3.1 and the update is available through the Adobe Updater application or for download through Adobe’s Web site.

The new versions address a number of customer workflow issues, security vulnerabilities, and offer additional stability.

Adobe Reader 9.3.1 requires Mac OS X 10.4 or later to install and run and is available for free.

Adobe CTO Argues Jobs’ Criticisms in Recent Blog Post

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Date: Friday, February 5th, 2010, 07:59
Category: News

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There’s give and take with Steve Jobs. He gives a great presentation, then hunkers down in a town hall meeting with employees and assigns blame where he feels it should be placed. Following the most recent incident when Jobs cited a lack of Flash on the iPhone or iPad due to Flash’s buggy nature and Adobe’s “laziness”, Adobe CTO Kevin Lynch responded with a blog post claiming Flash is “ready” for the iPhone and iPad.

In the post, Lynch dissected the arguments made against Flash, including one that claimed Flash had closed users off to a significant amount of content on the web:

“Some have been surprised at the lack of inclusion of Flash Player on a recent magical device. Flash has been incredibly successful in its adoption, with over 85% of the top web sites containing Flash content and Flash running on over 98% of computers on the Web… It is used for the majority of casual games, video, and animation on the Web and familiar brands like Nike, Hulu, BBC, Major League Baseball, and more rely on Flash to deliver the most compelling experiences to over a billion people.”

Lynch then went on to work to debunk the idea that Flash wasn’t ready for the iPhone or other mobile platforms:

“The Flash engineering team has taken this on with a major overhaul of the mainstream Flash Player for a variety of devices. We are now on the verge of delivering Flash Player 10.1 for smartphones with all but one of the top manufacturers. This includes Google’s Android, RIM’s Blackberry, Nokia, Palm Pre and many others across form factors including not only smartphones but also tablets, netbooks, and internet-connected TVs.”

Finally, Lynch stated that Adobe is “ready to enable Flash in the browser on [Apple’s] devices if and when Apple chooses to allow that for its users, but to date we have not had the required cooperation from Apple to make this happen.”

Adobe Seeking Developers to Help Bring Flash to the iPad

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Date: Thursday, January 28th, 2010, 10:38
Category: iPad, Software

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In the wake of Apple’s iPad release, Adobe Systems reached out to its Flash developer base via a blog post stating its plans to add support for the iPad’s higher screen resolution to its upcoming Packager for iPhone development tool.

Although the iPad offers a significantly larger screen and packs more powerful hardware than the iPhone and iPod Touch, it won’t support Flash when released in the coming months.

Per the post, Flash developers can use Adobe’s upcoming Packager for iPhone tool to convert Flash content into applications that can run on the iPad. The converted content won’t immediately be able to take advantage of the iPad screen’s resolution of 1,024 x 768 pixel resolution and the company said this feature would arrive later.

“It is our intent to make it possible for Flash developers to build applications that can take advantage of the increased screen size and resolution of the iPad,” the post said.

The iPhone and iPod touch handsets feature screen resolutions of 480 x 320 pixels, with a pixel density of 163 pixels per inch. The iPad screen has a pixel density of 132 pixels per inch.

Adobe also asked for developers interested in developing iPad applications using Flash to get in touch.

“We are looking for developers and designers who have a specific app in mind to be submitted to the iTunes App Store within the next two months,” the blog post said.

Adobe Releases Acrobat, Acrobate Reader 9.3 Updates

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Date: Wednesday, January 13th, 2010, 05:00
Category: News

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Last Friday, Adobe released version 9.3 of Acrobat and Acrobat Reader, the company’s Portable Document Format reader and creation utility.

Adobe Systems has updated Acrobat and Reader to version 9.3. Both updates are available through the Adobe Updater application or for download through Adobe’s Web site.

The new versions address a number of customer workflow issues, security vulnerabilities, and offer additional stability.

Both Adobe Reader 9.3 and Adobe Acrobat 9.3 require Mac OS X 10.4 or later to install and run. Adobe Reader 9.3 is available for free while Adobe Acrobat 9.3 retails for US$299.

Adobe, Intuit, Others Offering Premium Deals for Online Customers

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Date: Friday, November 27th, 2009, 10:20
Category: News, Software

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Software gets pricey, but today it might not have to be. Per MacNN, major programs from Adobe, Intuit and Parallels have also become a part of special Black Friday software deals. Amazon is currently selling Adobe’s CS4 Design Standard Student Edition for US$296, the CS4 Web Premium Student Edition for US$350, and the CS4 Design Premium Student Edition for US$404 with discounts between 78 and 79% lower than list price.

Adobe itself is now selling Photoshop Elements 8 for just US$60, US$40 lower than normal. The price does require taking advantage of a US$20 mail-in rebate, but at least includes free shipping. Parallels has dropped US$10 off its Desktop 5.0 virtualization software, whereas VMware is selling Fusion 3.0 for $16 less with the code “dsktp20sale”.

Finally, Intuit has dropped the price of QuickBooks 2010 to US$160, though MacMall is offering it for as little as US$150.

Posted by:
Date: Tuesday, November 3rd, 2009, 06:40
Category: News

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If two technology companies each worth billions to their assorted stockholders can’t resolve a longstanding issue, then they should publicly insult each other.

According to Gear Diary, Adobe has cast the blame on Apple, changing its Flash download page to display the following text on iPhone and iPod touch units:

Listen up, you may want flash but you can’t have flash- at least not on this device. Why? Don’t blame us. It is certainly doable to enable flash on this thing but Apple RESTRICTS the technology needed to make it happen. And until Apple changes their policy you are out of luck. Seriously, we WANT to give you Flash. It would be our pleasure to give you Flash. We are ready to give you Flash. Seriously! But Apple won’t let us. Adobe – Good. Apple- Bad.

I’m staying tuned until next week when the two companies begin with the “Yo Mamma” jokes, which can only help raise their stock prices.

Adobe Releases Acrobat, Reader 9.2, Addresses Security Concerns

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Date: Wednesday, October 14th, 2009, 05:49
Category: Software

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Last Friday, Adobe released version 9.2 of Acrobat and Acrobat Reader, the company’s Portable Document Format reader and creation utility.

Adobe Systems has updated Acrobat and Reader to version 9.2. Both updates are available through the Adobe Updater application or for download through Adobe’s Web site.

The new versions of Acrobat and Reader both address “critical security vulnerabilities while providing more stability,” according to Adobe’s documentation.

Both Adobe Reader 9.2 and Adobe Acrobat 9.2 require Mac OS X 10.4 or later to install and run.

Adobe Working on Tools to Create Flash-Based Apps for iPhone, iPod Touch

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Date: Tuesday, October 6th, 2009, 05:18
Category: News, Software

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Adobe announced on Monday that its developers will be able to use an upcoming version of its Flash Professional software to create apps for the iPhone and iPod touch. The announcement, made at the company’s Max developer conference in Los Angeles, coincides with the unveiling of its Flash Player 10.1.

According to Macworld, Flash Player 10.1 will be operable with a large number of smartphones, though none of them currently include the iPhone. Apple’s smartphone doesn’t run Flash in any form, and Monday’s announcements don’t change that. What has changed is the ability of Adobe developers to use the Flash platform to build standalone apps for Apple’s mobile devices.

New features in the upcoming Flash CS5 Professional will allow developers to write applications and compile the code to run on the iPhone and iPod touch. Applications can target the iPhone OS 3.0 and later.

“We are ecstatic to announce that we’re enabling you to use your Flash development tools to build applications and compile them to run natively on the iPhone,” said John Loiacono, head of Adobe’s Creative Solutions business unit, who made the announcement at Adobe Max.

A public beta of Flash CS5 will be available on Adobe’s Web site later this year and the final shipping version could arrive anywhere between March and September of 2010, according to Adobe’s typical upgrade cycle. The CS5 version will contain a feature that allows developers to export Flash’s native FLA files to IPA, the iPhone app format.

Developers can create brand new content, or repurpose content they’ve already built, for the iPhone. “In some ways it’s more exciting, because they can actually charge for the apps and get revenue coming in,” Voltmer added. “Apple’s going to be excited because they’ll see more revenue from all these new developers; and end-users get more choices.”

Though Adobe is still unable to offer a standard Flash Player for the iPhone or iPod touch because Apple’s license terms prohibit plug-ins for the built-in Safari browser, these new Flash apps are different: iPhone apps built with Adobe Flash Professional CS5 don’t include any runtime interpreted code. The applications would go through the same approval process, and follow the same rules and procedures, as other iPhone apps to be sold in the App Store.

Flash Player 10.1 is due in beta form later this year and final form in the first half of 2010, will be available for many smartphones: Google Android, BlackBerry, Windows Mobile, Palm WebOS, and Nokia Symbian. Adobe holds out hope that eventually, Flash will arrive in its full form on the iPhone, in spite of complaints about the mobile version from the very top of Apple. “We do know that people are looking to have a Flash-enabled experience on their iPhone,” Voltmer said, “But it’s really up to Apple to finalize that and to let us get that working. We’d love to work with Apple, but Apple does control the hardware, and at this point we’re waiting for them.”

Adobe Releases Camera Raw 5.5 Update

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Date: Tuesday, September 15th, 2009, 04:01
Category: Software

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Early Tuesday, software giant released version 5.5 of its Camera Raw plugin, a program which delivers access to “raw” image formats in professional and mid-range digital cameras from Canon, Fujifilm, Minolta, Nikon and Olympus.

Newly supported camera models include:
- Nikon D300s.
- Nikon D3000.
- Olympus E-P1.
- Panasonic DMC-FZ35.
- Panasonic DMC-GF1.
- Camera Raw 5.5 includes a correction to the demosaic algorithms for Bayer sensor cameras with unequal green response.

Users can visit Adobe’s Camera Raw web site for a complete list of supported cameras.

Camera Raw 5.5 requires Mac OS X 10.4 or later to install and run.