Date: Friday, July 11th, 2014, 06:30
Category: Apple TV, News, retail
As much as you may love and adore your Apple TV, it’s fallen to third place in sales next to its competitors.
Per Gigaom, Google sold 3.8 of its Chromecast streaming devices in 2013, making the device about as popular as Roku’s streaming devices.
Roku and Chromecast were the two most successful streaming devices sold in the U.S. in 2013, according to new data from Parks Associates, which puts Apple TV on third place.
Google sold an estimated 3.8 million Chromecast streaming sticks after introducing the product in mid-2013, according to Parks, which also estimates that this about equals Roku’s sales throughout 2013. Apple, on the other hand is trailing, having sold just a bit more than two million devices in the U.S. last year, according to data shared by Parks.
Still, the global picture might prove a little rosier for Apple, which has sold more than 20 million Apple TV units since its introduction in 2007, whereas Roku’s total sales since its launch were 8 million by the end of 2013.