Rumor: Apple approaches Genesys to supply USB 3.0 chips for next-gen MacBook Air

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Date: Monday, May 14th, 2012, 06:06
Category: Hardware, MacBook Air, Rumor

This could prove useful.

Per DigiTimes, Apple is said to have inked a deal with Genesys Logic for USB 3.0 card reader controller chips.

The integrated-circuit design house will provide the USB 3.0 chips for Apple’s next-generation MacBook Air models, which will be released in the second half of 2012, DigiTimes reported on Monday. Overall shipments of USB 3.0 products are expected to take off in 2012 with the launch of Intel’s next-generation Ivy Bridge processors, which are also expected to be found in Apple’s next Macs.

Genesys Logic manufactures the GL3220 Card Reader Controller, a USB 3.0 complaint chip which can support various types of memory cards. Apple’s 13-inch MacBook Air includes a dedicated SD card reader, which would make it an ideal fit for the new chips.

The card reader controller allows for a system’s internal SD card slot to connect to a system’s onboard USB 3.0 controllers. The rumored deal with Gensys and Apple could suggest that Apple plans to add USB 3.0 support to its future MacBooks.

Last year, Apple launched its first Macs with the new high-speed Thunderbolt port, which the company co-designed with Intel. Thunderbolt support is set to come to Windows PCs this year, as Intel views it and USB 3.0 as complementary technologies, with support for both built in to Ivy Bridge processors.

Formerly code-named “Light Peak,” Thunderbolt’s data transfer speeds are 20 times faster than the current, widely available USB 2.0 specification. Thunderbolt’s 10Gbps speeds are even twice as fast as USB 3.0.

Last September it was rumored that Apple was investigating USB 3.0 support with new Mac hardware. The third-generation of USB is backward compatible with the previous generation of devices.

Stay tuned for additional details as they become available.

Rumor: Apple to release aggressively-priced $799 MacBook Air to compete with second-gen Intel Ultrabook

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Date: Monday, May 7th, 2012, 06:52
Category: MacBook Air, Rumor

When in doubt, get competitive.

Per DigiTimes, Apple is rumored to be planning to aggressively combat new “Ultrabook” notebooks coming to market by releasing a US$799 MacBook Air model in the third quarter of 2012, a price US$200 less than the company’s current cheapest model.

The claim came on Monday and cited sources in Apple’s upstream supply chain. Apple’s plans are reportedly to counter second-generation Ultrabooks, based on Intel’s specifications for thin and light notebooks, which PC makers hope to price around US$699.

If PC makers are unable to reach the $699 price point with their second-generation Ultrabooks, Apple could have a significant competitive advantage with an aggressive US$799 price point for a new MacBook Air, the report claims.

Currently, Apple’s cheapest notebook option is the 11.6-inch MacBook Air, which is priced at US$999 and comes with a 64-gigabyte solid-state hard drive. Apple also offers a stripped-down 13-inch MacBook Air for education buyers only for US$999.

Last month, it was said that Intel hopes to see shipments of as many as 30 million Ultrabooks this year. The company designed the Ultrabook specification after Apple found great success with its new MacBook Air, which features only solid-state storage, instant-on capabilities, and super-thin design thanks to the lack of an optical drive.

Apple is expected to begin revamping its Mac lineup in the coming weeks with Intel’s latest-generation Ivy Bridge processors. The product makeover is expected to begin with new MacBook Pros, starting with a 15-inch model, that will also rely on solid-state storage and lose an optical drive, taking design cues from the MacBook Air.

Prior to Monday’s report, little has been said of a new MacBook Air lineup, with most rumors focusing on Apple’s next MacBook Pros. In fact, one report even suggested that Apple could merge the two product lines, “effectively killing the Pro” and having all of its notebooks like MacBook Airs.

Stay tuned for additional details as they become available.

Rumor: Intel to announce Ivy Bridge architecture on April 23rd

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Date: Thursday, April 12th, 2012, 07:18
Category: Hardware, MacBook Air, MacBook Pro, News, Processors

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There’s gotta be some truth to this somewhere…

Per DigiTimes, Intel has moved up the announcement of its next-generation Ivy Bridge processors from the original date of April 29 to April 23 as PC makers ready the second generation of ultrabooks, expected to arrive in May.

The publication claimed on Thursday that sources from notebook players had revealed Intel’s change in plans. The launch comes as Asustek, Acer, Lenovo and Hewlett-Packard are expected to release Ivy Bridge-powered ultrabooks next month.

Multiple sources have pointed to late April for the Ivy Bridge launch. One report claimed late last month that Intel would announce the new processors between April 22 and April 28 and begin selling them on April 29.

Apple’s 15-inch MacBook Pros will likely be the first Macs to feature the new Intel chips. Sources out of the Far East said last month that the updated laptops could arrive by the end of April.

Following the release of its new notebooks, the Cupertino, Calif., company is expected to release updated Ivy Bridge iMacs as early as June or July.

Other hints that Intel is nearly ready to release its Ivy Bridge architecture also came on Thursday when reports surfaced that Intel is shipping its second-generation Thunderbolt controllers for use with Ivy Bridge chips.

Thursday’s report also quoted Intel vice president Kirk Skaugen as saying that ultrabook prices will fall from US$999 to US$699 in the new few months as volume shipments drive costs down. PC makers have been hard at work at reducing the average price of ultrabook laptops in order to better compete against Apple’s MacBook Air.

Intel declared earlier this month that ultrabooks trump the MacBook Air in functionality and value.

Stay tuned for additional details as they become available.

Rumor: Apple to begin mass-producing next-gen 15-inch MacBook Pro in April, 13-inch model in June

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Date: Thursday, March 29th, 2012, 06:10
Category: MacBook Pro, Rumor

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To be fair, the rumors ARE getting a little more specific.

Per DigiTimes, a new report out of the Far East claims Apple is scheduled to begin mass production of a new 15-inch MacBook Pro in April, while a 13.3-inch model is rumored to enter mass production in June.

The web site reported on Thursday that, according to upstream supply chain sources, Apple is anticipating higher demand for its upcoming 13.3-inch MacBook Pro refresh than its 15-inch version.

Tipsters indicated an April production schedule for the larger version and a June schedule for production of an update to the 13.3-inch notebook. They said monthly production capacity of the 15-inch MacBook will start out at between 100,000 and 150,000 units and “rise gradually.”

Earlier this month, the same publication reported that Apple’s new 13-inch and 15-inch MacBook Pros had entered production. The new machines are said to lack optical drives while maintaining “more advanced specs” than the MacBook Air.

Sources have separately told AppleInsider that Apple is gearing up to blur the lines between its current MacBook Air models and its pro series of laptops. It’s not yet clear, however, whether the company will revise its marketing names for the machines and collapse the two lineups under one name.

Reports also emerged on Wednesday that Intel’s next-generation Ivy Bridge chips, some of which are presumably bound for Apple’s new Macs, are scheduled to launch at the end of April. Earlier reports have claimed that Apple is aiming to launch the 15-inch MacBook Pro also by the end of next month. Intel has experienced some delays with its Ivy Bridge processors, but it remains to be seen to what extent Apple’s schedule will be affected.

Mounting evidence also suggests that Apple is preparing to upgrade its Mac displays to Retina Display quality and could do so as early as the next generation.

Stay tuned for additional details as they become available.

Rumor: Thinner, optical-drive-free 13 and 15-inch MacBook Pro notebooks currently in production

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Date: Friday, March 16th, 2012, 10:09
Category: MacBook Pro, Rumor

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The new MacBook Pro units are coming and their optical drives may be a thing of the past.

Per DigiTimes, initial monthly shipments of the next-generation notebooks will be between 100,000 and 150,000 and sources have indicated that the new MacBook Pros will ditch the optical drive in favor of the “more advanced specs” than the MacBook Air, suggesting that the 13- and 15-inch Pro models will continue to exist alongside the Air.

The new MacBook Pros are said to feature stronger CPU performance and larger storage capacity than their MacBook Air counterparts. Shipments of the new notebooks to Apple will begin this month, the report said.

As suppliers ramp up production of the new MacBook Pro, monthly shipments are expected to eventually reach 900,000 units, well up from the current numbers in limited production.

Supply chain sources suggested that the new MacBook Pro models might arrive around the same time as new Windows Ultrabooks also based on Intel’s latest-generation Ivy Bridge processors.

This week, a pair of reports suggested that Apple will debut a new MacBook lineup in April based on Intel’s Ivy Bridge processors. In particular, much attention has been paid to a new 15-inch notebook model. Reports have differed on whether it will be a 15-inch MacBook Air, expanding the thin-and-light product line to a new form factor, or if it will simply be a new MacBook Pro with a thinner profile.

One report on Thursday claimed that Apple will debut a new, thinner 15-inch MacBook Pro based on Intel’s latest Ivy Bridge Core i5 and Core i7 CPUs. It was said that the new MacBook Pro would still be thinner than the different MacBook Air lineup.

That was somewhat in contrast to a separate report issued on Wednesday that claimed Apple was to launch a new 15-inch MacBook Air in April, “effectively killing the Pro.” It was suggested that the 13- and 15-inch MacBook Air models could even completely replace their MacBook Pro counterparts in the same screen sizes, leaving only the 17-inch MacBook Pro as the only “Pro” laptop from Apple.

Whether Apple’s new 15-inch notebook is known as a “Pro” or an Air,” the model has been rumored since last year. Like the MacBook Air, it is expected to lack a built-in optical drive and Ethernet port, as Apple continues its push for digital distribution of software through the Mac App Store.

Stay tuned for additional details as they become available.

Rumor: Apple to debut thinner 15-inch MacBook Pro with Ivy Bridge, i7 processor this April

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Date: Thursday, March 15th, 2012, 07:02
Category: MacBook Pro, Rumor

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The nice thing about the rumor mill is as follows: there has to be a part of the truth in there somewhere.

Per the How To Arena, a “reliable source in the Far East Asian supply chain” relayed to the web site that Apple is planning to release a new, thinner 15-inch MacBook Pro by the end of April. The details corroborate with a separate report that surfaced on Wednesday, though there remains confusion as to whether the new notebook will be a “Pro” or an “Air.”

Thursday’s newest take said the new 15-inch MacBook Pros will be powered by Core i5 and Core i7 Ivy Bridge processors. That would be a change from the existing Sandy Bridge-based MacBook Pros, as both 15-inch models feature high-end Core i7 processors, while an Intel Core i5 CPU is found in the entry-level 13-inch MacBook Pro.

The report said it is “not clear” if Apple plans to introduce a new MacBook Pro with an entry-level Core i3 Ivy Bridge CPU from Intel. It’s possible that, like the current MacBook Pro lineup, all of the company’s “Pro” laptops could feature only Core i5 and Core i7 processors.

Finally, the anonymous supply chain source also reportedly indicated that the new 15-inch MacBook Pro will be “thicker than currently available MacBook Airs but thinner than MacBook Pros.”

Thursday’s report does stand in contrast to an earlier rumor which characterized the forthcoming notebook update as a 15-inch MacBook Air, rather than a MacBook Pro. The confusion likely stems from the fact that Apple’s next MacBook Pros are expected to feature the same design as the ultraportable MacBook Air and ditch the optical disc drive to create a thinner device.

Stay tuned for additional details as they become available and we’ll sort this out eventually…

Rumor: Apple to release 15-inch MacBook Air this April, thereby ‘effectively killing the Pro’

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Date: Wednesday, March 14th, 2012, 07:57
Category: MacBook Air, Rumor

Even if it’s just a rumor, there’s often a nugget of truth in there somewhere.

Per Electricpig, rumors of a larger 15-inch MacBook Air continue to surface, with the latest claim suggesting Apple is gearing up to launch a larger ultraportable notebook in April.

A Mac accessory maker who spoke at the CU Exposed show this week indicated that Apple is “likely” to launch its 15-inch MacBook Air in April. The anonymous source said the thin-and-light notebook would be similar to current MacBook Air models, with ports on both sides and no optical drive or Ethernet port.

The vendor reportedly speculated that the new 15-inch MacBook Air would “effectively (kill) the (MacBook) Pro for the average consumer.” They suggested that the new MacBook Air could even replace the 15-inch MacBook Pro, leaving the “Pro” moniker only to Apple’s high-end 17-inch model.

Whether Apple’s new 15-inch ultra-thin notebook is known as a “Pro” or an Air,” the model has been rumored since last year. While it will lack an optical drive, as Apple continues its push for digital distribution of software through the Mac App Store, the new notebooks will be powered by Intel’s next-generation Ivy Bridge processors, which are scheduled to go on sale in the coming months.

Wednesday’s claim of a 15-inch MacBook Air launch next month comes on the heels of a separate rumor that claimed Apple was forced to drop Nvidia’s next-generation “Kepler” graphics processors from its next low- and mid-range MacBook upgrades, leaving the systems to rely on Intel’s integrated graphics solutions. Currently, Apple’s 13-inch MacBook Pro models use Intel HD Graphics 3000, but the company’s higher-end 15- and 17-inch MacBook Pros feature dedicated graphics processors from AMD.

A thinner and lighter 15-inch MacBook Pro without a dedicated graphics card could be difficult to differentiate from a 15-inch MacBook Air, which is why the anonymous accessory maker sees Apple “effectively killing the Pro” model. In anticipation of an upcoming MacBook refresh, their company’s manufacturers are reportedly prepared to build and ship a new product in less than 90 days.

Stay tuned for additional details as they become available.

Tipsters reveal hints as to why AMD “Llano” processor never came to MacBook Air notebook

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Date: Thursday, February 23rd, 2012, 07:34
Category: Hardware, MacBook Air, News, Processors

If you wondered as to where the next-gen AMD processors might be on your MacBook Air, there’s a reason for that too.

According to Forbes, former AMD employees revealed that Apple gave its “Llano” chip a “close look” for a new MacBook Air model last year, but ultimately decided not to go with the processor because too many of its parts were faulty.

AMD has been through several reinventions in recent years in a quest to find a niche to call its own. The company was an early competitor to chip giant Intel, but it has struggled to keep up pace with its rival as of late.

Brian Caulfield reports that new “fusion” processors from AMD had a shot at upstaging Intel by making their way into Apple’s popular MacBook Air notebook for last year’s refresh. People familiar with the matter indicated that Apple had given the “Llano” processor, which combined the CPU and GPU into one part, serious consideration for use in its thin-and-light portable.

However, a former employee indicated that AMD was unable to get early working samples of the chip to Apple on time, though tipsters disagreed on exactly how close the company was to delivering the chip, with one claiming that AMD “had it.” According to the report, too many of the parts ended up being faulty and AMD lost the deal.

Sources also said AMD had proposed a low-power processor named “Brazos” for a revamp of the Apple TV box, but Apple declined to go with the option. “Brazos” went on to make inroads in the netbook industry and reportedly kept the company afloat.

“If Brazos had been killed, AMD wouldn’t be in business,” one former employee said.

A separate report from late last year also claimed that Apple had considered the AMD “Llano” option “plan A” for its MacBook Air, but AMD was said to have “dropped the ball” at the last minute.

Apple released the Thunderbolt MacBook Air last July with Intel’s Sandy Bridge processors powering the notebooks. The machines became an instant success and reportedly jumped to 28 percent of the company’s notebook shipments just months after they were released.

Apple begins offering 13.3-inch MacBook Air notebook to education buyers for $999

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Date: Monday, February 13th, 2012, 07:52
Category: MacBook Air, News

Apple’s tres-nifty white MacBook notebook may have officially gone the way of the dodo last week, but that doesn’t mean there isn’t a replacement in the works.

Per AppleInsider, the company has begun selling a less powerful version of its 13.3-inch MacBook Air to educational institutions buying in bulk for US$999, filling the void left by the recently discontinued white MacBook.

The new model, only available to education buyers ordering in bulk sizes of five or more, features the same internal components as the 11.6-inch MacBook Air available to general consumers for US$999. But the new, discounted hardware sports a larger 13.3-inch display. They are advertised to ship within three to five days.

The 13.3-inch education model and the entry-level 11.6-inch MacBook Air both feature a 1.6GHz dual-core Core i5 Intel processor, along with two gigabytes of RAM and a 64-gigabyte solid-state drive. They are also powered by the Intel HD Graphics 3000 chipset included on the Core i5 CPU.

The standard 13-inch consumer-level MacBook Air remains priced at US$1,299. The speedier machine has a 1.7GHz dual-core Core i5 Intel CPU, 4 gigabytes of RAM, and a 128-gigabyte solid-state drive.

Last July, Apple discontinued its white MacBook, which previously served as the entry-level notebook in Apple’s lineup. Its price point was filled by the 11.6-inch MacBook Air, which carries the same US$999 cost.

Apple continued offering the white MacBook to education buyers for months, but this week the company finally ceased sales of the legacy notebook. Resellers have since been notified that the white MacBook is now classified as “end of life.”

Stay tuned for additional details as they become available.

Apple releases firmware updates for early 2010 MacBook Air, Pro notebooks, adds Lion Recovery and sleep fix

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Date: Wednesday, February 8th, 2012, 06:20
Category: MacBook Air, MacBook Pro, News, Software

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Firmware updates…they get useful.

Late Tuesday, Apple released MacBook Pro EFI Firmware Update 2.6 for its early 2010 MacBook Pro notebooks. The update, a 3 megabyte download, enables Lion Recovery from an Internet connection on MacBook Pro (Early 2010) models.

The company also released MacBook Air EFI Firmware Update 2.3 for its early 2010 MacBook Air notebooks. The update, a 3 megabyte download, enables Lion Recovery from an Internet connection and also addresses an issue where the system would sometimes restart when the power button was pressed immediately after waking from deep sleep.

The updates can be located and installed via Mac OS X’s Software Update feature and require Mac OS X 10.7.3 or later to install and run.

If you’ve tried the firmware updates and noticed any changes, please let us know in the comments.