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Yellow Breaks its Silence with Apple

Apple_yellow_web.jpg
Oh Apple. Why dost thou hate me so? I am the very cheery color of the sun and a myriad of flowers around the globe. I am in almost every fast food logo, and I am many people’s favorite color. I could go on and on, but I am a color that should need no introduction. I am in fact a primary color. If you think about it, there are only two colors that are equal to me.

I can try to understand why you have picked blue for your product colors more often than any other (nine in my very rough estimate), but can’t you let me shine every once in a while? Why did you not use me when the rest of the rainbow was represented in your original iMac line? Not since you stripped the color from your original logo have I been able to show my stuff.

Be A Design Group: Graphic Design as a Group Experience

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Apple_yellow_web.jpg
Oh Apple. Why dost thou hate me so? I am the very cheery color of the sun and a myriad of flowers around the globe. I am in almost every fast food logo, and I am many people’s favorite color. I could go on and on, but I am a color that should need no introduction. I am in fact a primary color. If you think about it, there are only two colors that are equal to me.

I can try to understand why you have picked blue for your product colors more often than any other (nine in my very rough estimate), but can’t you let me shine every once in a while? Why did you not use me when the rest of the rainbow was represented in your original iMac line? Not since you stripped the color from your original logo have I been able to show my stuff.

Be A Design Group: Graphic Design as a Group Experience

technorati tags:

By Jason O'Grady

Founded the PowerPage in 1995.