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Apple Store down in advance of “Spring Forward” event, predictions made

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As expected, the Apple Store has gone down in advance of the Apple Watch announcement.

Not that this hasn’t happened before, but this tends to be a very strong indicator that something new will be available to buy after the event. It’s also expected that you’ll be able to order a next-gen MacBook after the event is over, as the 13-inch MacBook refresh reported is the most likely reason as to why the Apple Online Store is now saying ‘We’ll be back soon’. These products seem to be the most likely to be ready to ship immediately after announcement. There is also a good chance that this product refresh may not even feature during the presentation, but appear online afterwards as as silent update.


Many are speculating that Apple will announce the 12-inch Retina MacBook Air later. Depending on Apple’s intended release schedule for the machine, the notebook could also be available to buy today.

Stay tuned for full coverage from Apple’s “Spring Forward” event from the Yerba Buena at 10 AM PDT, 5PM UTC. Apple will also be streaming the event live on apple.com/live.

Via 9to5Mac