Best Buy CEO announces Apple Watch will be available in all locations, cites other Apple-specific improvements
Date: Wednesday, August 26th, 2015, 04:10
Category: Apple Watch, News, retail, Wearables
It looks like you’ll be able to snag an Apple Watch at every Best Buy location in the relatively near future.
Albeit Apple has been pretty quiet about the Apple Watch’s sales numbers, Best Buy’s CEO has stated that the device has been a hit with customers. The electronics retailer started selling Apple Watches this month in select stores, first in the United States and later in Canada. As of Tuesday, Best Buy CEO Hubert Joly said that Apple Watch demand has been “so strong” both online and in stores as the retailer plans to carry the smartwatch at even more locations.
Joly declared this during the company’s earnings call with investors on Tuesday as the company disclosed a successful second quarter with increased revenue. Apple Watch sales, only began on August 7th and a week later in Canada; Best Buy’s Q2 report released today covers up to August 1st and does not include revenue from Apple Watch sales.
The announcement comes three months after Apple launched the wearable exclusively in its Apple Store retail locations and select vendors. Best Buy, in turn, has more than 1,000 locations worldwide, most of them location in the United States.
The big box retailer last month committed to carrying 16 models of Apple Watch and accessories, including select Apple bands at 100 of its stores initially followed by 200 more before the holiday season. Further suggesting the soft launch has been a positive one, Best Buy now says it plans to carry the Apple Watch at all 1,050 of its stores before the end of next month.
Joly also stated that Best Buy would be enhancing 740 of its dedicated Apple shops within its retail locations and that nearly half were already complete and another 170 expected to open before the holidays. The Best Buy CEO also confirmed that the retailer will soon begin offering AppleCare Protection Plans for compatible products with 50 stores already running a pilot program that will see stores become authorized service providers.
Stay tuned for additional details as they become available.