If you’re looking forward to the iPhone 15 Pro this year, it could see a price hike over the current iPhone 14 Pro and iPhone 14 Pro Max models.
According to a rumor from an unverified source on Weibo, Apple will increase the price of this year’s iPhone 15 Pro models to widen the gap with the iPhone 15 Plus. The extent of the potential price hike is not yet clear. The iPhone 14 Pro and iPhone 14 Pro Max start at $999 and $1,099, meaning that any price increase would put both high-end iPhone models north of $1,000 for the first time.
The reported noted that the iPhone 15 and iPhone 15 Plus units will gain several new features that are currently exclusive to the Pro models, such as Dynamic Island and a 48-megapixel camera.
Back in December, it was reported that Apple is “seriously” concerned about sales of the iPhone 14 Plus, which starts at $899 – just $100 less than the iPhone 14 Pro. The company is apparently weighing up different pricing strategies to boost sales of the standard iPhone 15 models.
The Weibo post hails from a source with no known track record, and can arguably be taken with a grain of salt at this point in time. Still unverified rumors from Weibo occasionally reveal accurate information, such as the iPhone 14 Pro’s Adaptive True Tone flash and selection of color options.
Stay tuned for additional details as they become available.